Sonos’ $30M app fail is cautionary tale against rushing unnecessary updates | Ars Technica

Great lesson on how to booger up a software rollout.

Sonos’ $30M app fail is cautionary tale against rushing unnecessary updates | Ars Technica:

The app situation has become a headwind to existing product sales, and we believe our focus needs to be addressing the app ahead of everything else. This means delaying the two major new product releases we had planned for Q4 until our app experience meets the level of quality that we, our customers, and our partners expect from Sonos.

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